Saturday, October 25, 2014


Result oriented eCommerce Business Expert possessing over 15 years’ experience in Multi-Channel eCommerce Technologies, Online Stores Set-up & Operations, eCommerce Integrations with Point-of-Sale Systems (POS), Marketplace Integration, Online Marketing and eCommerce Business Administration.
  • Established eCommerce Advisor for new Start-ups.
  • Specialist in eCommerce Technologies and 3rd party plug-ins.
  • Conceptual knowledge of eCommerce Integrations with POS, Marketplaces & Comparison Engines.
  • Expertise of setting-up, launching and managing Online Store Operations.
  • In-depth knowledge of eCommerce project management in B2B & B2C environment.
  • Stronghold in eCommerce Project Planning, Development, Testing, Monitoring and Launch.
  • Proven track record of launching 100+ eCommerce projects successfully.
  • Team builder with strong leadership skills.
  • First point-of-contact for both International & Domestic clients.
  • Direct interaction with top management, peers, customers and key decision makers.
  • Led the company from the front in National and International trade shows.

September 2008 – Present
Director of eCommerce - SIM Solutions Private Limited, New Delhi
SIM Solutions is an eCommerce Technology Development Center of US based company – LAN Services, LLC.  While working with SIM Solutions, I’ve learnt to successfully apply my experience, knowledge and skills to make a direct, effective and positive impact on the companies that I served. I am known for excellent interpersonal skills and thrive in an entrepreneurial, highly collaborative environment, where I can create partnerships and work with teams of like-minded people.

Apart from managing eCommerce projects, I am also responsible to:

  • Head SIM Solutions’ Indian operations
  • eCommerce platform enhancement and new software development
  • Form strategies and develop new eCommerce technology concepts for untapped and future markets
  • Set short and long-term goals, and manage resources to achieve them
  • Client interaction – International and Domestic
  • Manage all departments - Finance, HR, Admin, Operations, Marketing & Sales
  • Fulfillment of Government compliances

April 2005 – August 2008
eCommerce Business Analyst - M/S SIM (A Proprietorship Company), New Delhi

I was primarily recruited to get online stores developed, managed and run. Later I got an opportunity to manage and run a Price Comparison Engine as well.  All the projects were successful in generating huge revenue for the company.  My profile at SIM included:

  • Getting e-Stores and Comparison Engine developed and making them live
  • Catalogue management
  • Back-office operations
  • Sales orders processing
  • Pre-&-post sales support
  • Competitive research
  • Search Engine Marketing
  • Managed to increase web traffic on e-Stores and Comparison Engine and converted them into sales
  • Stores set-up and products listing on Amazon, eBay, Google Shopping, etc.
  • Social Media Marketing through Facebook, LinkedIn and Bookmarking sites.

May 2001 – March 2005

Team Mentor – vCustomer Services (I) Pvt. Ltd., New Delhi
vCustomer is an International BPO where I worked in different capacities, like Customer Support Executive, Quality Assurance and Team Leader for – Alaska Airlines’ Mileage Plan Program, and Following were my responsibilities:

  • Achievement of client’s SLA (Service Level Agreement)
  • Customer Support – Email & Voice
  • Data Collation, Reporting and Analysis
  • Capacity Planning
  • Achievement of established production hours & revenue goals and minimize lost revenue opportunities by managing Absenteeism, Attrition, and Production Stoppages
  • Roster, Scheduling and Time Management
  • Profitability Calculation & Revenue Forecasting
  • Daily, Weekly & Monthly performance analysis in terms of Volume Handling, Revenue Generation and Quality Control

June 1999 – April 2001
Project Coordinator – Aptitude Testing Services, New Delhi

  • Examination Conduction
  • Applications Scrutinizing
  • Test Material Handling
  • Test Center Observer
  • Maintenance of Personnel Records / Reports / MIS
  • Administrative Services (e-mail, mail, phone, etc.) 

Knowledge and Skills

  • Ecommerce integrations with Retail Pro POS & Tally.ERP9  
  • 24Seven Shopping Cart Platform 
  • MobilePOS
Marketplaces & Comparison Engines:
  • Amazon, eBay, Google Shopping, TheFind, etc.
Microsoft Office Package:
  • MS Word, Excel, PowerPoint, Outlook, Picture Manager
Other Expertise:
  • Flair of Content Writing about eCommerce solutions
  • Consultation to new eCommerce Start-ups
  • Digital Marketing - SEO, SEM, Emailers, Social Media, PPC
  • Online Store Management
  • Analysis of ROI